Firely Entertainment
NBA China desired to develop a live event that showcased the brand from a lifestyle perspective.

Our team worked closely with NBA China throughout the entire lifecycle of the project, from ideation to post-event analysis, to ensure a highly successful outcome.
We provided comprehensive creative services for all marketing materials, including logo design, while also handling the talent booking of musical celebrities. Our team created and executed an effective marketing and public relations campaign, which contributed significantly to the project's exceptional results.
Additionally, we played a vital role in securing major partnerships with esteemed organizations such as HuaYi Brothers and Grand Hyatt. Our team's expertise and unwavering commitment to excellence were essential in delivering outstanding results and ensuring the success of the NBA China project.